Author Archive for Rebekah Milsted

  • Why Instagram Is No Longer ‘Optional’ for Your Business

    When starting a social media campaign, businesses always turn to Facebook, Twitter and LinkedIn first. But with Instagram having 700 million monthly active users, it has turned into more than just a photo sharing app. Today it is one of the most used social platforms and continues to grow, which is why your business should be on it. Eighty Percent of Instagram Users Follow a Business Users follow their favorite brands to stay up with the latest company news as well as they like to be the first to know about the latest promotions. Having an Instagram account for your…

    Rebekah Milsted - August 25, 2017

  • How to Keep Up with the Ever-Changing Facebook Algorithm

    Facebook is constantly changing. How many of you remember when it was started solely for college students? Now it is the biggest social platform out there with close to two- billion users. With that many users, they are constantly tweaking the news feed algorithm to make sure users are seeing what they want. Facebook CEO Mark Zuckerberg revealed that you only see a fraction of the 1,500 or more stories that are aimed toward you. With 100,00 variables to decide whether a post is relevant, how can you make sure your business is being seen? Engaging Content Creating engaging content…

    Rebekah Milsted - June 23, 2017

  • Tip Tuesday: Is Your Business Using a Facebook Pixel for Retargeting?

    Have you ever been on a company’s website and exited that site to browse Facebook, only to find an ad for the company you were just visiting among your friends and your newsfeed? Have you wondered how that ad got there? It’s is all the work of the Facebook Pixel! What is a Facebook Pixel? A Facebook Pixel is a snippet of code placed on the backend of your website. It works with Facebook Ads to assist in measuring, optimizing and building ad audiences through retargeting. How is a Pixel Created? A pixel code is generated through a Facebook Ads…

    Rebekah Milsted - April 04, 2017

  • Commexis Tip Tuesday: Five Ways to Boost Your Social Engagement

    Do you run your businesses’ social media? Have you ever wondered how to get more social media engagement from your strategy? Here are our top-five tips to help you build that coveted connection with your audience. 1. Post Questions Asking your followers questions is a great way to get responses on your posts. Who doesn’t like to share their opinion? Types of questions you can ask is yes or no, would you rather, fill in the blank, etc. They can be questions related to your business, related to timely events such as national days, or whatever you see fit to…

    Rebekah Milsted - February 28, 2017

  • Instagram – The Benefits You Need To Know for Your Business

    Each Friday, the Commexis blog features a post from one of our experts about a trending topic in digital marketing. This week, Rebekah Milsted, our social media manager, will explain the benefits to adding Instagram and using its newest features and tools in your social media strategy. Is Your Company on Instagram? Why You Should Consider It! Instagram is a top photo sharing app that came onto the social market in 2010. It was an app for users to document and share their life through pictures with family and friends. It quickly grew and is now the second most widely…

    Rebekah Milsted - January 20, 2017