Category archive for ‘Website Development’

  • User Experience Is Key for Your Potential Customers in Purchase Stage of the Buyer’s Journey

    No one likes poorly designed websites. They’re often clunky, unresponsive, and generally frustrating. While this description might invoke sites from the 90’s and early aughts, even the most aesthetically pleasing sites can have poor user experience. Poor User Experience In Action Recently, I went for a (well overdue) eye exam. I schedule as many appointments as I can online, and I did the same here. Typically, I expect the scheduling portion of these sites to be the worst. I can vividly remember the frustration and confusion I’ve felt in the past trying to pick my time slot, only to find…

    Matt McGrorty - August 29, 2018

  • #CommexisConvo – Phillip Brooks, Commexis Lead Strategist!

    Welcome to #CommexisConvo! Each week we’ll be featuring profiles of the Commexis employees who make your digital marketing campaigns soar! Today we’re speaking with our Lead Strategist Phillip:  Question (Q): What would you name your boat if you had one? Answer (A): My first instinct is to name it after the Heart of Gold from my favorite book, “The Hitchhiker’s Guide to the Galaxy.” But, I once saw Neil Young in concert, and he spent 30 minutes tuning his guitar. I wouldn’t want people to assume I’m a big fan.  So, I’d probably name my vessel the Kiera Frances, after my daughter….

    Matt McGrorty - May 23, 2018

  • #CommexisConvo – Adam Weaver, Commexis Developer & Designer!

    Welcome to #CommexisConvo! Each week we’ll be featuring profiles of the Commexis employees who make your digital marketing campaigns soar! Today we’re speaking with our Developer & Designer Adam:  Question (Q): What’s your everyday go-to breakfast? Answer (A): A fried egg with extra sharp cheddar cheese and ranch dressing on a cinnamon raisin bagel. (Q):What’s your dream breakfast? (A): Fried unicorn with ranch dressing. (Q):If you could turn any activity into an Olympic sport, what would you have a good chance at winning a medal for? (A): Virtual-Reality-based first person shooters. (Q):What’s your favorite part of being a designer and developer? (A): Being able to…

    Matt McGrorty - May 16, 2018

  • Commexis Cast Daily – Apr. 20, 2018: Publishers Disappointed With Google Amp Stories Thus Far

    Today’s Commexis Cast discusses publisher disappointment with Google AMP Stories, Google’s offering of a Snap/Insta story equivalent in search results built through the AMP page structure. The feature released about six months ago, and made available for all publishers to test the platform in mid February. We discussed on the show previously the the potential for Google AMP Stories to potentially change the way users read stories on search results, as well as the potential SEO boosts you’d receive to your site for having these pages. However, it doesn’t seem that all has panned out as some expected. Max Willens…

    Matt McGrorty - April 20, 2018

  • Commexis Cast Daily – Feb. 19, 2018: Google AMP Comes to Gmail!

    Today’s Commexis Cast discusses Google’s latest announcement that bring AMP to gmail, and AMP Stories (think Instagram and Snapchat Stories) to Google search results. In a Google’s blog post last week, Google announced the Gmail Developer Preview of “AMP for Email.” The goal is to bring the same quick loading pages people are used to with AMP while offering greater functionality and customization in e-mails. Google says “you’ll be able to quickly take actions like submit an RSVP to an event, schedule an appointment, or fill out a questionnaire right from the email message.” Check out a small .gif sampling…

    Matt McGrorty - February 19, 2018