Category archive for ‘Responsive Site’

  • Commexis Cast Daily – Jan. 19, 2018: Make Sure Your Site is Safe and Secure!

    Today’s Commexis Cast discusses two security issues you’ll want to be aware of: malicious redirect ads being placed on high-profile sites like the New York Times, and Google’s looming security certification deadline. First, Steven Melendez’s reports on Fast Company regarding malicious ads appearing on sites like The Atlantic and the aforementioned New York Times. Users are finding that when reading these sites on mobile, they are occasionally redirected to another mirror site that plays fake ads. You can find examples below (credit to @joshsternberg and @anildash, respectively). Most of Melendez’s piece explains programmatic advertising, but there are a few interesting…

    Matt McGrorty - January 19, 2018

  • Commexis Cast Daily – Jan. 18, 2018: Google’s “Speed Update” Will Reshape the Mobile Search Algorithm

    Today’s Commexis Cast discusses Google’s upcoming “Speed Update” which will have mobile site speed play a direct role in a page’s rankings.  Google announced the update in a blog post yesterday with a scheduled release of July 2018. The company wrote, “The ‘Speed Update,’ as we’re calling it, will only affect pages that deliver the slowest experience to users and will only affect a small percentage of queries. It applies the same standard to all pages, regardless of the technology used to build the page. The intent of the search query is still a very strong signal, so a slow…

    Matt McGrorty - January 18, 2018

  • Be Bold: Don’t Be Afraid to Post Content Below the Fold

    The fold, which originally referred to the upper half of a newspaper, has held influence over digital spaces as well and follows the same line of analysis as it applies in traditional print. The idea is that 80 percent of users’ attention is focused above the fold. That’s a bold claim that was very well supported when it was first brought out by Jakob Nielson, who holds a Ph.D. in human-computer interaction. Because of this it is often cited and is held in the forefront of many web designers’ minds as they approach a new project. The problem with holding…

    Adam Weaver - July 11, 2017

  • The Truth About Mobile and B2B Marketing (It’s Not Pretty)

    I think all the data points on why B2C companies need to have a mobile presence have been discussed, ad nauseam. Honestly, I don’t think there’s any content channels left that haven’t already been discussed on in a blog, webinar, video or white paper about B2C mobile marketing. However, when we broach the topic of B2B marketing on mobile to our clients, it’s often greeted with silence and blank stares. Why do we think that is? Well, over the last couple of years, Google has emphasized mobile-first indexing for content. But when it comes to B2B, over 80 percent of…

    Len Ward - February 21, 2017

  • Tip Tuesday: The Rise of Google AMP and What it Means for Your Business

    Last week, I talked briefly about Google AMP and reports by RankRanger that AMP pages have exploded in prevalence on results within the Google News Box. This signals that Google is stepping up their efforts to build a more mobile-friendly web. For this week’s, Tip Tuesday, I wanted to get a little more in-depth on the topic. What is Google AMP? Google Accelerated Mobile Pages (AMP) is an open-source project launched by Google Feb. 24, 2016, aimed at improving user experience for consumers of mobile-based content on static pages. By optimizing page content so that items rendered (such as fonts)…

    Phillip Brooks - February 07, 2017

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