Commexis Cast Daily – Sept. 18, 2017: YouTube’s Six Second Ad Success!

Commexis Cast Daily – Sept. 18, 2017: YouTube’s Six Second Ad Success!

Today’s Commexis Cast discusses Burger King’s newest Snapchat ads shot entirely on Spectacles, as reported by AdWeek’s Christopher Hiene. Kevin Tran has a write-up on Business Insider about YouTube’s success with 6-second ads. Are 6-second ads the way of the future or just filling a niche? Phillip and Matt weigh in. Finally, Phillip breaks down an article by Jennifer Slegg on The SEM Post on why most Google algorithm changes aren’t worth worrying about.

Today’s cast: Phillip Brooks (Commexis Lead Strategist) and Matthew McGrorty (Commexis Videographer/Podcaster).

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