Commexis Cast Daily – Sept. 6, 2017:  The Price of Your Personal Data? Concert Tickets, According to Verizon

Commexis Cast Daily – Sept. 6, 2017: The Price of Your Personal Data? Concert Tickets, According to Verizon

Today’s Commexis Cast discusses Verizon’s new plan to give users rewards such as concert tickets and phone upgrades in exchange for their personal data. Mashable’s Jason Abbruzzese reports that the Verizon Up program will be replacing the Smart Rewards program in a transparent twist. Plus, the Cast comments on AdWeek’s Lauren Johnson’s article on LinkedIn’s plan to advertise natively on Microsoft’s Outlook e-mail platform.

Today’s cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Commexis Lead Digital & Creative Strategist).

Join the Commexis team as we add context to these stories for the busy CMO. All the news you need to know–from our inbox to yours.

Matt McGrorty

Videographer / Podcaster

Emails you will look forward to.

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