Content Management System (CMS) – A Quick 101 Guide

Content Management System (CMS) – A Quick 101 Guide

A web content management system (CMS) is a program that allows content publishing, editing, modification and maintenance from a central interface.  CMS is quickly becoming the preferred platform among clients, both large and small, due to several advantages it has over traditional HTML websites.

Centralized Content Management – CMS platforms make it fast and easy to create and edit new pages on demand. It also provides an environment to keep content, such as blog posts, documents, and multimedia items, organized in one location so you can keep track of everything.

Integrated Blog – Depending on which CMS you choose, many will provide you with a built-in blog which eliminates the need to link to one outside of your site.  This will also ensure that your blog has the same theme as the rest of your site, making everything look uniform and professional.

Easy to Use Interface– CMS systems provide a common user interface and control panel to make site management easy.  Traditional HTML sites, on the other hand, must be managed manually and don’t have this advantage.

Social Media– CMS sites allow you to add options that make it easy to link up with your social media pages and keep your website updated quickly.  As stated before, traditional HTML sites need to be managed manually which means keeping an HTML site updated continuously. This can quickly become a time-consuming task.

Implementing Site-Wide Changes – CMS-based platforms allow you to make site-wide changes, like modifying your navigation menus or footer sections and by editing source files that are linked and shared by all the other pages on your site.  With HTML sites, however, changes must be made to each page manually, which takes a lot of time and the potential for inconsistent results is high, especially with large sites of more than twenty pages.

Website Facelifts Made Easy – Changing the layout of your site is easy with CMS systems.  You can import pre-made themes and templates, many available for free and others at low cost.  These themes can be installed quickly and usually with only minor adjustments being needed.  With an HTML site, however, whole site redesigns require you to consult with expensive developers & designers, plus it also means your site can be down for days or even weeks resulting in lost time and revenue.

Themes For Every Industry – You don’t have to look very far to find hundreds of customized themes for many CMS platforms, like Word press.  No matter what industry your company is serving, chances are there’s a theme available that will fit your website like a tailored suit.

Add-ons Made Easy – CMS makes it simple to add expanded functionality to your site in the form of widgets and plug-ins that add features like detailed contact forms, improved web SEO and even enhanced site security.  Many plug-ins are available for free or very low cost and CMS makes installing them easy, usually with just a few clicks.  CMS also lets you easily change plug-in settings or remove them as needed.  With HTML setups, adding plug-ins isn’t always easy and compatibility issues are common.

Easy Install – Depending on the host you choose, some will provide “one-click” installs for CMS systems like Word press, making it easy to get a professional-looking site up and running in a short amount of time.

So, as you can see, content management systems offer several advantages over traditional HTML websites.  Whether you’re a small business owner or you’re managing a medium or large company, content management systems can be easily tailored to meet your needs.

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