Last Week in Digital Marketing News – June 26, 2017

Digital Marketing News is everywhere. How can you sift through the deluge of headlines and extract what is most important to you? Each Monday, our experts curate the biggest stories in Digital Marketing News from the past week and tell you how they will affect you and your business.

Give us 90 seconds, and Commexis will “Clue You In” on the biggest digital marketing headlines from last week.


What the Whole Foods Acquisition Will Do for Amazon by Fahim Naim via VentureBeat.com June 16, 2017
“Whole Foods has largely relied on outside parties, such as Instacart, for delivery to customers. Delivery has long been Amazon’s competitive advantage, so leveraging the refrigerated storage and inventory of Whole Foods with the delivery and inventory management capability of Amazon could yield a win-win-win scenario for Amazon, Whole Foods, and customers.”

Twitter Chief Jack Dorsey: ‘We’re Doubling Down on AdTech’ by Jennifer Faull via TheDrum.com June 21, 2017
“Twitter’s co-founder and chief executive Jack Dorsey said he plans to “double down” on adtech investment, saying the company has learned lessons from past mistakes that could see it pivot towards forging partnerships with third parties rather than acquiring or building its own offering.”

Study: Email Marketing Up 83 Percent Since 2015, With Growth in B2B, B2C Markets by Jess Nelson via MediaPost.com June 19, 2017
“The use of email has seen growth in both B2B and B2C markets over the past two years, according to new research released by Salesforce. The cloud company polled 3,500 global marketing leaders, at either a manager level or higher position, in its fourth annual State of Marketing Report.”

 


Come back every Monday to get all the Digital Marketing News you need in 90 seconds. See you next week!

Phillip Brooks

Digital & Creative Strategist

Emails you will look forward to.

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