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The Buyers Journey

Earnings Season Q3 2019! – The Buyer’s Journey 101

Earnings season is here! Today we’re looking at the the top digital marketing platforms and how they held up.

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What’s the Difference Between Earned, Owned, and Paid Media? | Ads 101

Today we’re answering the question: What’s the difference between Earned, Owned, and Paid Media?

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What is Geo-Targeting? | Ads 101

Today we’re answering the question: what’s Geo-Targeting? 

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Voice Search SEO: How To Make Your Content Get Noticed – The Buyer’s Journey 99

Voice search and voice assistants are rapidly gaining popularity in the U.S. According to eMarketer, 111.8 million people in the US will use a voice assistant at least monthly this year.

The Buyers Journey Marketing Automation

Digital Marketing Automation: What Does The Future Hold? – The Buyer’s Journey 98

The future of digital marketing automation is rapidly approaching.

The Buyers Journey

The Buyer’s Journey: Where And How To Spend Your Digital Marketing Budget – The Buyer’s Journey 97

The purple cow is a common marketing term that originates from Seth Godin’s book The Purple Cow. In essence, your business’s purple cow is something that differentiates it from the competitors.

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The Lifetime Value Ratio: How To Figure Out Your Digital Marketing Investment – The Buyer’s Journey 96

If you’re struggling with your digital marketing investment, this episode is for you.

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Get Out Of The Digital Weeds? The State of the Industry – The Buyer’s Journey 95

Digital marketing is confusing. With tons of options across a bevy of platforms, how is someone supposed to figure out what to do?

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Digital Audio Listening to Beat Non-Digital in 2020 – The Buyer’s Journey 94

Digital audio listening is slated to beat non-digital by 2020 according to a new eMarketer report.

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