The Buyer’s Journey: Where And How To Spend Your Digital Marketing Budget – The Buyer’s Journey 97

If you’ve listened to our last two episodes, you know the importance of the lifetime value ratio and what your marketing budget should be*. But how and where do you spend that budget? On The Buyer’s Journey, of course!** We breakdown the five steps of The Buyer’s Journey and discuss some key strategy points for each step.

*If you haven’t listened to those episodes, go check them out!
**The Buyer’s Journey as a strategy, not our podcast (though feel free to reach out to us!)

Tune into more of the show by checking out our YouTube and Soundcloud, and take us on the go on the iTunes, TuneIn, Google Play Music, and Stitcher.

Matt McGrorty

Videographer / Podcaster

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