The Buyer’s Journey: Retention Stage

The buyer establishes brand loyalty through seller initiatives

Work in this stage can include:

Organic Postings
LinkedIn Ads
Webinar Designs
Email Marketing
Printed Collateral
Facebook Ads
Instagram Ads

44 percent of U.S. professionals said social media drives customer retention.

37 percent of U.S. professionals said retargeting drives customer retention.

56 percent of surveyed companies consider email marketing to be the most effective method of reaching customer retention goals.

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