Digital Media

Original Programming from Commexis

- May 11, 2018

Today’s Commexis Cast discusses the latest improvements to Facebook Live including cross-posting functionality and a rewind feature!

- May 08, 2018

Today’s Commexis Cast discusses Instagram’s silently releasing in-app payment options for some US and UK users and brands.

- May 04, 2018

Today’s Commexis Cast discusses three brands using eSports sponsorships to create brand awareness and target younger demographics.

- May 02, 2018

Today’s Commexis Cast discusses Facebook’s latest tactic in the fight against fake news. Now, articles Facebook deems to be inaccurate will appear significantly smaller on the Newsfeed and appear next to fact checking links.

- April 25, 2018

Today’s Commexis Cast discusses Google’s update to their Google My Business guidelines that bans that use of review gating and filtering.

- April 23, 2018

Today’s Commexis Cast discusses CNN’s latest investigation that found over 300 brands had ads running on YouTube channels that promoted Nazism, White Nationalism, North Korean propaganda, and other non-brand safe content.

- April 20, 2018

Today’s Commexis Cast discusses publisher disappointment with Google AMP Stories, Google’s offering of a Snap/Insta story equivalent in search results built through the AMP page structure.

- April 17, 2018

Today’s Commexis Cast discusses Google’s acceptable ads policy update which will allow drug rehabilitation facilities to begin advertising on the platforming, so long as their ads are vetted through a service called LegitScript.

- April 16, 2018

Today’s Commexis Cast discusses a major marketing mistake: advertisers using their terrestrial radio ads on digital radio platforms like Spotify and Pandora without creating alternatives.

- April 13, 2018

Today’s Commexis Cast discusses Snap publisher’s woes with the latest Snapchat redesign, some saying their views have dropped by more than half.

- April 11, 2018

Today’s Commexis Cast discusses Bluecore’s latest report on the benefits of tailored e-mail marketing and what brands can do to increase their success rates.

- April 09, 2018

Today’s Commexis Cast discusses the two year anniversary of Facebook Live! To celebrate, Facebook released a ton of statistics on the streaming tool’s success including a year over year doubling of FB Live broadcasts.

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